In 2025, Eastwise Famous 20 years of expertise at the service of European companies.
Two decades of a human and professional adventure, driven by the rigor of sourcing and responsible purchases, and the conviction that successful collaboration is based on trust and proximity.
To mark this anniversary, Eastwise has undertaken a complete rebranding : New brand platform, new architecture, new logo and new website. A collective project that reflects the same desire: Evolving our image to reflect who we are today — An expert, agile and deeply human company.
A redesigned brand platform
Through this work, we have defined a clear platform, true to our values:
- Our mission : Accompany our customers in their international purchase projects with requirement, transparency and proximity.
- Our vision : Combining listening, agility, quality and innovation to meet the challenges of a constantly changing market.
- Our purpose : Turning challenges into opportunities, through a human, multicultural and responsible approach.
➡️ Discover our history, our mission and our values.
Two strong brands, at the service of our customers
This substantive work has made it possible to structure our offer around two complementary entities, thoughts for clarity and efficiency:
- Eastwise Purchasing Solutions, dedicated to sourcing and international purchases, with in-depth expertise in the Asian field;
- Eastwise Services, which brings together all of our support, quality, audit and operational support services.
Two brands, the same requirement: that of offering our customers a fluid, expert and results-oriented experience.
Eastwise Purchasing Solutions is your custom buying office in Asia and beyond
Two support methods according to your needs:
- Procurement Solutions : For companies that already have suppliers, but want to structure, make reliable or outsource their purchases.
- End-to-End Supply Partner : For those looking for new products or want to develop new ranges, from supplier research to delivery.
➡️ Discover Eastwise Purchasing Solutions
➡️ View Our customer case examples
EASTWISE Services offers expert à la carte solutions that can be activated at any time according to your needs.
With three complementary universes:
- Sourcing Services : identify and qualify the right suppliers in Asia, thanks to a field presence and a strong network.
- Quality Services : controlling quality at every stage, with factory controls, technical audits, inspections and CSR assessments.
- Logistics Services : coordinate, consolidate, ship — with confidence, with logistics services adapted to your international flows.
A new visual and digital identity
This repositioning is embodied in a new logo : A colorful arch symbolizing the link between teams and customers, between Asia and Europe, between high standards and creativity.
Around this powerful symbol, a Modernized graphic universe Expresses the vitality and openness of Eastwise.
Everything comes to life through a New website completely redesigned: more fluid, more readable, and designed to showcase our expertise.
The user experience has been simplified so that everyone can quickly find the right solution to their needs – whether it is sourcing, purchasing, quality or logistics.
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20 years of history, and a future to build together
This rebranding is not a culmination, but a new step.
A step that affirms our ambition: to continue to build bridges between continents, markets and talents – with the same passion, the same requirement and the same proximity as yesterday.
Because after 20 years, Eastwise Stays true to its name: a ‘Wise’ company of its experience, strong from its roots in the east and looking to the future.
